Sam’s Data Club

Sam’s Club was rolling out a new tech platform to support its business and employees. Working closely with their internal team, we developed a visual metaphor that made the complex feel simple—turning a technical topic into a clear, easy-to-understand story.

Since much of the video’s content is proprietary, we’re sharing a handful of visuals that capture the overall look, feel, and motion of the piece.

Credits

Honeystreet

Matt Badgett – Creative Direction
Taylor Loewen – Illustration & Animation